The Dance Pony Dance campaign, the dance pony dance advertising campaign is pretty much a perfect example of how to run a viral marketing campaign.
Viral marketing may take the form of video clips, interactive, flash games, advergames, ebooks, brandable software, images, text messages, email messages, or web pages.
Has been nominated for the 2007 award for Best Series, winner.Net Magazine's 2007 Viral Video campaign of the year and winner of the Bronze level Clio Award for Viral Video in 2008.And they used an extremely unique marketing technique to get their message across.It is a pretty gutsy move to make your product invisible when you get to the website, but this will stick out in the mind of your customer.I mean, True Blood?Ready to get started creating marketing campaigns that are innovative and informative?And then after a bit you get the following pop-up: And all you have to do resize your browser and you get to the real website.California: Quill Driver Books/Word Dancer Press, Inc Ehlers,.If you notice at the end of the clip there is the hashtag #DancePonyDance and its there for a very good reason.Of course, the marketing campaign may be successful even if the message spreads more slowly, if this user-to-user sharing is sustained by other forms of marketing communications, such as public relations or advertising."Viral campaigns: lights, camera, blender!A notable example is the viral video "The Extreme Diet Coke Mentos Experiments" created by Fritz Grobe and Stephen Voltz of EepyBird.
But what I am really into right now is Game of Thrones, and their marketing campaign for Season 3 was clean, consistent, mysterious, and of course cool.
Annales Universitatis Apulensis Series Oeconomica 11(2).
What other campaigns have you seen this year that have been truly outstanding?
Citation needed Bob Gerstley was among the first to write about algorithms burger king gift card code generator designed to identify people with high "social networking potential." 13 Gerstley employed SNP algorithms in quantitative marketing research.Advertising Research is Changing.Archived from the original (PDF)."How much has the ice bucket challenge achieved?".Alpha users could be targeted for advertising purposes most accurately in mobile phone networks, due to their personal nature.